One would think that in the digital age we live in, the fast and easy communications across the globe would make things easier to raise funds for projects. I am not so sure. The difficulty is that so many people are chasing the same funding from the same sources. If you already have backing (eg from religious organisations or government) and can make slick video presentations (eg KONY campaign) then raising more funds is easier. Its that old adage money makes money. So how do people with limited backing break through? I have tried a different appraoch to fundraising: Crowdfunding. Already very succesful in the States (eg Kickstarter), crowdfunding is a new way or marketing and an easy way to give money. The difficulty in the UK is that crowdfunding sites (there are a few) still have very limited followers and base their success on just one or two succeful fundraising projects. I have started a campaign with Crowdfunder UK (http://www.crowdfunder.co.uk/investment/creative-anti-bullying-toolkit-dvd-700) to try and rasie money for an anti-bullying dvd. Feeedback has been great, many people have 'liked' the project but breaking the barrier of people actually putting hands in pockets and giving over hard earned cash is another matter. Its early days on this bid so time will tell.
If you are interested in helping this project then you also have a chance to star in the film itself. Details here: http://www.crowdfunder.co.uk/investment/creative-anti-bullying-toolkit-dvd-700
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